Pricing

Outbase has been designed to add ease, value and results to every aspect of your prospecting.

Monthly Billing Annual Billing Save 10%
START-UP
Keep 1 sales people busy
$ 263.25/Mo. $ 292.50/Mo.
Billed annually
  • Source 500 prospects
  • Send 1,000 emails
  • 6 user accounts
Get Started
SCALE-UP
Keep 1-2 sales people busy
$ 526.50/Mo. $ 585.00/Mo.
Billed annually
  • Source 1,100 prospects
  • Send 4,400 emails
  • 10 user accounts
Get Started
SELL MORE
Keep 3-5 sales people busy
$ 1,053.00/Mo. $ 1,170.00/Mo.
Billed annually
  • Source 2,500 prospects
  • Send unlimited emails
  • 20 user accounts
Get Started
SELL EVERYTHING
Keep 6+ sales people busy
$ 2,106.00/Mo. $ 2,340.00/Mo.
Billed annually
  • Source 6,000 prospects
  • Send unlimited emails
  • Unlimited user accounts
Get Started
30 Day free trial
Try us out
  • Source 100 prospects
  • Send 200 emails
  • 3 user accounts
Enterprise
Keep 10+ sales people busy

Outbase has been designed to add ease, value and results to every aspect of your prospecting.

Outbase has been designed to add ease, value

  • Dedicated support
  • Source unlimited prospects
  • Send unlimited emails
  • Unlimited user accounts

Frequently Asked Questions

Outbase is a prospecting platform designed and operated by the team behind SoPro, a multi award winning prospecting service. SoPro was formed in 2015 and Outbase was born in 2019.  

B2B Prospecting is the process of identifying business professionals (known as prospects) who may be interested in buying from you. Outbase has been created to help you identify, source and contact your target customers, wherever they are in the World.

Outbase enables B2B sales and marketing teams to quickly identify, source, target and contact prospects, creating reliable lead generation that scales as you need it, helping you hit sales targets as you grow. It is rapid to deploy, easy to use and used well, should deliver a low cost per acquisition.   

Our free 30 day trial provides B2B businesses with the opportunity for up to three users to take a look at the Outbase platform and test it using some free credits to source up to 100 prospects and send up to 200 emails. You can do this for up to 30 days, after which you would need to upgrade to one of our paid packages in order to access your Outbase account.  

You can activate your free 30 day Outbase trial by clicking on one of our “get started” buttons and entering your personal details on the registration system.  

When your free 30 day Outbase trial is about to expire, we will email you to ask you if you’d like to sign up to any of our packages. If you don’t want to, then we will extend your access for 30 more days in case you change your mind, and want to subscribe for one of our pricing plans that suit your needs.  

When getting a paid plan for the first time, you will have the opportunity to choose one of the available monthly plans, but with commitment to use the app for a minimum of three months.  

If you start with a monthly subscription that has 3 months renewal agreement period, then you will be able to upgrade to a plan with a 12-months renewal period.  

In the pricing plans available on the website, you will have the option to pay monthly or upfront for the entire year.  

If you are using a monthly subscription plan and the 12 months agreement is not finished, you will only be able to upgrade to one of higher plans that is also paid monthly, or downgrade to the plan you have started with.  

If you want to change to a plan with an upfront payment for the whole year, you can do so once the renewal date for the current plan arrives.  

The same rules apply for upgrade/downgrade when you have paid upfront for one of the pricing plans.  

During the 12 months commitment, you are not allowed to upgrade or downgrade from the upfront payment plan to a monthly subscription plan and vice versa. 

There are two payment options:  

Monthly is our pay as you go option. Each month, we will charge your bank card on your sign-up anniversary date and you will receive a fresh set of credits to spend throughout the month. You will receive an email before each payment is due to warn you that the payment is about to be taken.  

With Annual, you pay 12 months up front and we’ll contact you ahead of next year’s renewal. The Annual price includes a 10% discount off the monthly price.

We only have to make one card withdrawal (vs 12 card withdrawals for monthly payments) and there is less administrative work involved, so we hope that the 10% discount for paying annually is tempting!  

That depends on what you need. Our enterprise clients have a wide variety of needs and we will create a package that suits yours. Please call us to discuss this.

The truth is that we don’t get our data from any one source. You could probably do that. Instead, we think of the entire B2B universe as our database.

What matters is who you are and who you want to speak to. Our systems are built to connect you with those exact people.

We focus on mapping that B2B universe, with accurate contact details and laser sharp targeting. So, you’ll very rarely hear us talking about the size of our database. Because what matters is the people in your target customer base. And we can map that market in minutes.

No! We take our data from a wide variety of sources, most of which are pulled live for you, so that the data is as fresh and accurate as possible.  

Outbase has been designed to slot in alongside the many other marketing tactics you are probably already using. It can take your message to new markets or help you reach new customers in existing ones. If you’re using CRM Hubspot, then a simple integration will mean that every response arrives straight in your CRM Hubspot funnel. And our reporting suite will give you all the campaign data you’ll need to monitor your ROI and assess each campaign.  

Outbase has been designed to slot in alongside the many other marketing tactics you are probably already using. It can take your message to new markets or help you reach new customers in existing ones. If you’re using CRM Hubspot, then a simple integration will mean that every response arrives straight in your CRM Hubspot funnel. And our reporting suite will give you all the campaign data you’ll need to monitor your ROI and assess each campaign.  

Outbase provides a steady stream of quality leads at the touch of a button. So, since your sales team won’t be wasting time trying to reach their ideal customers, they can do what they’re good at; having conversations with people interested in your product or service. You can set up multiple campaigns, targeting new prospects in markets you already operate in, whilst also testing new markets too. Our Hubspot CRM integration means that every response you receive can either arrive in nominated email in-boxes, or straight in to your CRM Hubspot funnel. Our reporting suite will give you all the campaign data you’ll need to monitor your ROI and assess each campaign.  

In our experience, sales consultants and Business Development Managers want to spend their time closing sales, not generating leads. 

Outbase has been built to create a steady stream of quality leads from prospects who match your target customer criteria.  Our Hubspot CRM integration means that every response you receive can either arrive in nominated email in-boxes, or straight in to your CRM Hubspot funnel.

Our reporting suite will give you all the campaign data you’ll need to monitor your ROI and assess each campaign.  

We have shaped our pricing packages to suit our typical customers: 

Start-up – New businesses where 1 person, is ready and waiting to respond to Outbase’s leads. 

Scale-up – Businesses looking to expand quickly and with up to 2 sales people to work exclusively on leads produced by Outbase. 

Sell more – Our signature package, for medium sized businesses with 3-5 sales people on hand. 

Sell everything – For large businesses who have 6+ sales people ready to respond to Outbase’s leads. 

Enterprise – Our enterprise clients vary in shape and size, so this is a fully customisable package, created bespoke based on their needs.  

Your pricing package is centred around the number of prospects that you are likely to need to contact in order to feed your sales team with leads. Each pricing package has a maximum number of prospects that you can source every month, and that is what you are limited to. If you’d like to increase this limit, then contact us . 

No. You can send emails to your own contacts or to prospects sourced by Outbase for free. If you are on the sell more or sell everything packages, then you can send unlimited emails from Outbase. If you are on the start-up or scale-up package, then you are limited to either sending 1,000 (for start-up customers) or 4,400 (for scale-up customers) emails a month. If these limits restrict your activity, then contact us 

Outbase currently integrates with CRM Hubspot. We are working hard to include more CRM system integrations.  

Most users can set up their campaign in less than an hour.  The critical part of the campaign set-up is the creation of your prospecting emails, and we recommend that you do this using our expert writer service. Our writers are seasoned professionals at writing email templates and they typically get up to four times the results with their bespoke campaign messaging. 

Most marketing formats have evolved to rely heavily on the use of customer data. Outbase is no different. GDPR is a rule set governing the circumstances and manner in which data can be processed legally. It also introduces some scary consequences for falling foul of the law. GDPR also sets out the framework for which types of data are considered Private and should be treated as such. The GDPR-savvy phrase used to describe private data is Personally Identifiable Information. Most businesses are surprised by the amount of Personally Identifiable Information (PII) stored within their systems, often without any specific intent or purpose. 

Outbase does not operate to any known geographical restrictions and we are able provide Social Prospecting services globally. 

You can prospect to any territory that allows the use of email to contact B2B professionals who have not personally consented to you emailing them. This includes the United Kingdom, European Union and the United States. 

Outbase is in English, but you can write your prospecting emails in whatever language your computer and business supports. We would strongly advise that you can support the full sales process including pitch, proposal and contract, in any languages you are prospecting in. 

The Outbase team have offices in London, Brighton and Skopje.  

We accept debit cards and credit cards operated by Visa, Solo, Mastercard and American Express.

The General Data Protection Regulation (GDPR) is a legal framework that sets guidelines for the collection, storage, and processing of personal information from individuals who live in the European Union (EU). 

The Information Commissioner’s Office is the UK regulator dealing with the Data Protection Act 2018 and the General Data Protection Regulation and the Privacy and Electronic Communications (EC Directive) Regulations 2003 across the UK. 

It is important to take GDPR compliance very seriously, since the penalties for non-compliance are punitive and designed to be painful.  

The Privacy and Electronic Communications Regulations (PECR) sit alongside the Data Protection Act and the UK GDPR. They give people specific privacy rights in relation to electronic communications.  

You need to comply with both GDPR and PECR for your business-to-business marketing. 

The EU is in the process of replacing the current e-privacy law with a new ePrivacy Regulation (ePR). However, the new ePR is yet to be agreed. The existing PECR rules continue to apply (with the new definition of consent) until the new ePR is finalised. 

The aim of GDPR is to provide data protection guidelines for companies that collect, store, or process personal data. This is of course almost every company! From an email outreach perspective, GDPR and PECR guidelines oblige businesses to ensure marketing emails are directed to the individuals who are likely to find the content useful and relevant in their working capacity within the target business. That is ultimately the test for designating each communication as B2B in nature, and as such qualifying for the PECR B2B exemption. On that basis you should ensure that: 

  • You take all reasonable precautions to identify only the types of companies that meet the exact requirements of your campaign. 
  • The topic of the email is clearly identified. 
  • Every email is written to ensure the topic is relevant to the business prospect. 
  • There is a clear way to opt out from future emails. 
  • You include a link to the privacy policy of your client which clearly describes how the data was collected, the GDPR lawful basis for processing, the data subject’s  right to stop further processing, and who to contact to exercise their GDPR rights. 

Most marketing formats have evolved to rely heavily on the use of customer data.
GDPR is a rule set governing the circumstances and manner in which data can be processed legally. It also introduces some scary consequences for falling foul of the law.
GDPR also sets out the framework for which types of data are considered Private and should be treated as such. The GDPR-savvy phrase used to describe private data is Personally Identifiable Information [PII].
Most businesses are surprised by the amount of Personally Identifiable Information (PII) stored within their systems, often without any specific intent or purpose 

With respect to data protection laws, B2B marketing campaigns are perfectly legal when conducted in a compliant manner and we recognise that both GDPR and PECR apply. 

GDPR defines just six lawful basis on which you can process personal data. Our primary lawful basis is ‘legitimate interest’.  We have completed a full blown Data Protection Impact Assessment to ensure our approach meets GDPR requirements in full. 

To ensure that your marketing is conducted in accordance with all relevant regulatory frameworks we recommend you conduct your own assessments and of course complete your own GDPR preparations. 

Not necessarily. GDPR is concerned with how we collect, store and process personal data. 

Under GDPR, ‘consent’ is one lawful basis for processing personal data, but there are alternatives. In particular, you may be able to rely on ‘legitimate interests’ to justify collecting, storing, and processing personal data. 

When it comes to using data for marketing purposes and questions of consent, the relevant framework is actually PECR. 

Regulations covering B2B marketing communications are generally speaking – less strict under PECR and consent is not required in B2B scenarios. You need to be careful about who you target and the type of messages you send – see “How can I ensure that my prospecting campaign is GDPR and PECR compliant?”

For more information on the relevant regulations, please use this link to the UK ICO’s Guide to PECR, detailing when you need consent for electronic marketing among other topics: https://ico.org.uk/for-organisations/guide-to-pecr/electronic-and-telephone-marketing/ 

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The Sales Intelligence Blog

B2B blog content optimising your prospecting, selling, and digital marketing. Sales intelligence insights gained from over five years of prospecting experience.

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